Indeed, whether from the repair and servicing market, bodywork, tyres, MOT or washing sectors, over 30 networks* are looking forward to taking advantage of the exhibition to: promote their brand, expand their trade, mobilise their members and encourage recruitment.
HIGH HOPES FOR TAKING PART
For all networks*, EQUIP AUTO represents an additional opportunity to meet their members personally; suppliers, prospects... and reach out to their customers. For Véronique Robin, Communications Manager at CENTAURE, "EQUIP AUTO allows us to get in contact with body builders, distributors (paint specialists and generalists), business partners and suppliers," while Stéphanie Lafond, Director of Communications at ALIAPUR, comments, "This is a place to meet others, spread the word and generate new business...”
The universal goal is to present new activities and offerings at EQUIP AUTO; for some, to unveil new products - for others, a whole new identity. "Our presence at EQUIP AUTO aims to highlight the evolution of our fast repair activities," said Karine Vailleau, Marketing and Communications Manager at DENTMASTER. Florian Grimault, Head of Communications, Marketing and Digital at EUROREPAR CAR SERVICE adds, "Our brand is new to the market, so it’s great to showcase it on this kind of platform."
Many people taking part in EQUIP AUTO are aiming to meet others, making direct contact with future franchisees and targeting potential candidates. As Isabelle Mirocha, Recruitment Manager for MIDAS franchisees says, "EQUIP AUTO is the place to be to meet prospective franchisees in a direct and friendly way." Amandine Salze, Internal Communications and PR Manager at EUROMASTER clarifies her 2015 objectives "to open 10 additional outlets in France, while maintaining high standards regarding the quality of our partners."
ALL ABOUT NEW CHALLENGES AND OFFERINGS
Reflecting a new economic reality and new market trends, EQUIP AUTO brings together the latest innovations in products and services dedicated to aftersales. The networks are taking advantage of the event to showcase their most innovative solutions:
"We will present a new glazing offer developed by Cora, a Group subsidiary, and our new concepts to help independent repair, Diag24 assistance and Diag'issimo," says Aline Croisy, Communications and Events Manager at AUTODISTRIBUTION. For Sophie Bailly, Communications and CSR Manager at MOBIVIA, EQUIP AUTO will be the opportunity to present "our latest in digital and the connected car, tyres and 2-wheel mobility." As for NORAUTO, "the focus will be on our connected updates."
EQUIP AUTO IN THREE WORDS…
In a game of "Describe EQUIP AUTO in 3 words..." networks mainly described EQUIP AUTO as a real OPPORTUNITY for their business, representing INNOVATION and an environment facilitating NETWORKING. The show offers them good VISIBILITY and promotes MEETINGS. EQUIP AUTO is, according to them, a FRIENDLY event, a GROWTH accelerator, a SHOWCASE of NEW PRODUCTS AND SERVICES, PERFORMANCE and TECHNICALITY.
*Networks at EQUIP AUTO 2015 (correct as of 31/08/2015):
ALIAPUR, AMERICAN CAR WASH, AUTODISTRIBUTION, AUTOLIA, CARECO, CHIMIREC, DENTMASTER, DISTRICASH, EDRA, EUROMASTER, EUROREPAR CAR SERVICES, GIE France RECYCLAGE PNEUMATIQUE, ID RECHANGE,IDLP/HDI, MIDAS, MOBIVIA, MOTORCRAFT, NORAUTO,POINT S, PRAXY ENVIRONNEMENT, PRECISIUM, RAPID PARE BRISE, RESEAU CENTAURE, ROADY, SEVIA GROUPE VEOLIA, SPEEDY
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