Visitors interested in these business lines wish not only to discover new equipment but also find information on new growth levers for their businesses. Exchange and dialogue between professionals has been enhanced by a number of features: demonstration zones positioned in the exhibition halls, specialist visitor trails with the active participation of exhibitors, and a programme of lectures and talks. The Washing and service areas sector is particularly conducive to meeting these objectives through a wide range of equipment, products and services.
THE VEHICLE WASHING MARKET IN FRANCE
It is difficult to quantify the number of car washes in France because the vehicle washing sector representative bodies do not have a register of firms or employees working in the area.
In terms of professionals in the “pressure wash” segment of CNPA, the key statistic is that of car washes. They estimated that there are about 4,500 pressure washing centres and 2,000 rollover arches. These units employ approximately 2,000 people, half of them business owners.
The car washing sector has grown substantially in recent years. This deployment has been built on the creation of brands and franchise development.
The vehicle washing market’s main drivers are the increased diversity in offerings, technology and environmental concerns. Other notable developments are niche services such as hand washing, water-free or steam washing, which are new and growing market segments.
SERVICE STATIONS AND PETROL STATIONS
In recent years the fuel retail sector has been faced with a number of challenges. The turnover in value terms of the sector is driven by a price effect influenced by the rise in the price of oil, while consumption volume is on a downward trend.
Competitive pressure from mass retail has led to many service stations going out of business each year. Supermarkets today account for 61% of fuel sales (as against 20% in 1985), which they use as a loss leader to attract customers to their stores.
Faced with the competition from mass retail, professionals have in recent years diversified their product and service offerings (selling car accessories, maintenance, breakdown assistance, repairs, food, newspapers and other goods) and have developed initiatives to increase customer loyalty (payment cards for professionals, loyalty cards, etc.). The fact that fuel stations are necessary all over the country means that some independent operators established in isolated areas are managing to survive.
THE LUBRICANT MARKET
This is a highly scattered market representing 100 billion dollars with volumes estimated at 40 million tonnes per year: cars, heavy goods vehicles, civil engineering machines (59%) and industrial (36%) and marine (5%) vehicles. Oil companies make up less than 40% of this market but they are nonetheless predominant, in particular Shell (13 to 14% of market share) and ExxonMoblil (11%) followed by BP and Castrol.
Lubricants, crucial to fuel saving
"Lubrication allows vehicle and machine engines to work at a faster rate,” says Francis Jan from the Total Group. The latest lubricants on the market can reduce vehicles’ fuel consumption. “In the automotive field, the key is to reduce consumption,” points out the managing director of Total’s Lubricants business, Philippe Charleux. “This helps to reduce carbon emissions and extend vehicle life spans.”
PRODUCT CLASSIFICATION IN THE WASHING, SERVICE AREAS, LUBRICANTS, ADDITIVES AND TOW TRUCKS SECTOR :
Petroleum products, lubricants – car care:
- Petroleum products, lubricants
- Cleaning products
- Fuel stations: equipment and fixtures
- Fuels stations: shop products
- Washing equipment and products
- Cleaning and vacuuming
These brands exhibited in 2017 :
Washing, additives : CHRIST, ELEPHANT BLEU, KÄRCHER, LAVANCE EQUIPEMENTS, STARWASH, WASHTEC FRANCE ...
Lubricants : ACCOR LUBRIFIANTS, IGOL FRANCE, MINERVA-OIL, TOTAL MARKETING FRANCE / TOTAL WASH, WOLF OIL CORPORATION ...